NFI to Grocers: Beware Another Greenpeace Seafood 'Misinformation Campaign'
Nov 19, 2008
The National Fisheries Institute issued a warning to retailers that
Greenpeace is poised to unveil another set of retailer rankings
intended to grade U.S. grocery stores based on their seafood
sustainability efforts.
Greenpeace had released it first such ranking in June, giving every
grocery chain it rated a failing grade.
NFI called the repeat performance by Greenpeace a "divisive attempt
at corporate blackmail as a success story that is impacting seafood
sustainability." The trade group said that before releasing its
seafood sustainability rankings in June, Greenpeace had demanded
that retailers remove nearly 50 percent of commonly sold seafood
from sale, or face a poor rating. Not a single operator then
complied with the environmental group's demands. Greenpeace has
also threatened U.S. grocery stores with "direct action" if they do
not comply with its demands, NFI said.
NFI also said Greenpeace has tried to take credit for seafood
sustainability efforts at grocers that it played no role in. For
example, the organization has claimed to have influenced Ahold
USA's seafood sustainability programs; but the senior seafood buyer
for Ahold's Stop & Shop and Giant chains was quoted in
IntraFish magazine as saying, "None of this is in reaction to the
Greenpeace retailer rankings. These decisions were made as a result
of the advice we received from the New England Aquarium."
For more information from NFI on the issue, visit
www.AboutSeafood.com.
NFI to Grocers: Beware Another Greenpeace Seafood 'Misinformation Campaign'
Nov 19, 2008
The National Fisheries Institute issued a warning to retailers that Greenpeace is poised to unveil another set of retailer rankings intended to grade U.S. grocery stores based on their seafood sustainability efforts.
Greenpeace had released it first such ranking in June, giving every grocery chain it rated a failing grade.
NFI called the repeat performance by Greenpeace a "divisive attempt at corporate blackmail as a success story that is impacting seafood sustainability." The trade group said that before releasing its seafood sustainability rankings in June, Greenpeace had demanded that retailers remove nearly 50 percent of commonly sold seafood from sale, or face a poor rating. Not a single operator then complied with the environmental group's demands. Greenpeace has also threatened U.S. grocery stores with "direct action" if they do not comply with its demands, NFI said.
NFI also said Greenpeace has tried to take credit for seafood sustainability efforts at grocers that it played no role in. For example, the organization has claimed to have influenced Ahold USA's seafood sustainability programs; but the senior seafood buyer for Ahold's Stop & Shop and Giant chains was quoted in IntraFish magazine as saying, "None of this is in reaction to the Greenpeace retailer rankings. These decisions were made as a result of the advice we received from the New England Aquarium."
For more information from NFI on the issue, visit www.AboutSeafood.com.